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Search Engine Optimization Basics for Small Business

By Jim Moore, President/Founder Mystic Media Dot Com

As SEO experts at Mystic Media Dot Com, Inc., we are here to provide you with some helpful tips to optimize your website for search engines. SEO can be a complex and ever-changing field, but with the right approach, you can improve your website’s visibility and drive more traffic to your site.

Whether you’re just getting started with SEO or looking to refine your existing strategy, we’re here to help. Please read on for some basic SEO tips that you can implement to improve your website’s search engine rankings.

Learn more in our Small Business Digital Success Blog

3 Interesting Facts About Google

Google is one of the largest and most influential companies in the world, known for its search engine, advertising platform, and various other innovative products and services. Here are three interesting facts about Google:

  1. The name “Google” originated as a misspelling of “googol,” a mathematical term for the number represented by the numeral 1 followed by 100 zeros. The company’s founders, Larry Page ,and Sergey Brin, chose this name to reflect their mission of organizing the seemingly infinite amount of information on the web.
  2. Google’s corporate headquarters, known as the Googleplex, is located in Mountain View, California, and is famous for its unconventional work environment. Employees are encouraged to take advantage of amenities like free meals, on-site massage therapists, and even indoor slides. The company also offers numerous opportunities for professional development and innovation, including the famous “20% time” policy that allows employees to devote a portion of their workweek to personal projects.
  3. Google’s search engine is the most widely used in the world, with an estimated 92.5% market share as of 2021. However, the company’s products and services extend far beyond search. Some of Google’s other popular offerings include Gmail, Google Maps, Google Drive, Google Translate, and the Android operating system. In recent years, the company has also made significant investments in artificial intelligence and machine learning, with the goal of creating more intelligent and personalized experiences for users across all its products.

Google’s impact on the modern world cannot be overstated. From revolutionizing the way we search for information to creating innovative products and services that have changed the way we communicate, work, and live our lives, the company has been at the forefront of technological innovation for decades. Despite its massive size and influence, Google remains committed to its core values of innovation, inclusivity, and user-centric design. As the company continues to push the boundaries of what’s possible, it will undoubtedly play a significant role in shaping the future of technology and the world as we know it.

What is the Future of Digital Marketing ?

Over the past several years, small businesses have been increasingly allocating larger portions of their budgets to digital marketing. According to a study by The Manifest, small businesses in the United States spent an average of 42% of their marketing budgets on digital channels in 2019, up from just 29% in 2016. This shift can be attributed to several factors, including the growing importance of online presence and the increasing effectiveness and affordability of digital marketing tactics such as social media advertising and search engine optimization. As the digital landscape continues to evolve, it is likely that small businesses will continue to prioritize digital marketing as a key driver of growth and success.

The Manifest. (2019, September 10). Small Business Digital Marketing: 2019 Survey. Retrieved from https://themanifest.com/digital-marketing/small-business-digital-marketing-2019-survey

What’s Happening at
Mystic Media Dot Com?
With the first quarter of 2023 closing out we have continued to welcome new clients and assist them to make their businesses and organizations more prominent and more powerful in the world of digital marketing.  March included the welcoming of 3 new projects including one for one of our favorite local not-for-profits. March also included the launch of our new website. 

The new website is designed to provide our current and future clients with more information about us and our services.  Importantly it includes more opportunities for enjoying the kind of client services that they deserve.  We would be honored to have you take a look at our new site at https://www.mysticmedia.com 

Lastly, March was a busy and effective month in our mission to provide our clients with the most effective digital marketing services and tools possible.  We added the incredible programmatic marketing capabilities of Genius Monkey to our portfolio of partners.   Want to keep up in real time with all that is happening at MMDC?  Please feel welcome to follow us on our social media: FacebookInstagramLinkedInTwitter
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